Privacy Policy

Accessive is a product of Assure Digital Group LLC. This Privacy Policy applies to the public-facing Accessive website and related website interactions.

We may collect information that you voluntarily provide, including your name, email address, phone number, company information, website URL, and any other details you choose to submit through contact forms, audit requests, demo requests, or similar interactions.

We may also collect certain information automatically when you use the website, such as browser type, device type, IP address, pages viewed, referring URLs, approximate location derived from technical data, and general usage analytics.

The Accessive browser extension performs automated accessibility checks entirely within your browser. When you start a scan, the extension runs the open-source axe-core engine against the page you are currently viewing to detect potential WCAG issues and highlight them on the page.

Local processing only.Scans run on your device. The content of the pages you scan is read in your browser’s memory to perform the scan and to mark detected issues. This content is not transmitted to Accessive, to Assure Digital Group LLC, or to any third party, and it is not stored after the scan completes or after you navigate away from the page.

No personal data collected. The extension does not require an account, does not track your browsing history, and does not set advertising identifiers. We do not receive the URLs you scan or the results of your scans.

Permissions. The extension requests access to the active browser tab solely to inject the scan engine and to display detected issues on the page you are viewing. It does not access other tabs or run in the background.

Links to our website.Choosing “Run a full audit” opens accessive.app in a new tab. Any information you choose to provide there (for example, submitting a URL for a full audit) is handled as described elsewhere in this Privacy Policy.

Not a compliance certification. Because scans run locally and automated testing detects only a portion of all accessibility barriers, a scan that finds no issues does not constitute a certification of WCAG, ADA, or other compliance.

Questions about the extension’s data handling can be directed to our team using the contact details in this Privacy Policy.

If you submit a Letter of Intent (LOI) for our Founding Partner Program, we store the details you enter in the form (for example your name, professional contact information, role, organization, industry, selected services, and your stated intent), together with a timestamped record of your confirmation.

To help verify authenticity and support legitimate business documentation (including, where applicable, evidence of serious commercial intent for corporate or U.S. visa-related processes), we may also record technical metadata generated at submission time. This can include network identifiers such as IP address (sometimes stored in encrypted form), coarse geographic signals derived from IP data where available, browser and device characteristics, referrer information, session timing signals, and cryptographic integrity fields computed server-side.

LOI records may be retained for legal, compliance, security, and operational purposes for as long as reasonably necessary. Depending on your location, you may have rights to access, correction, deletion, restriction, objection, or portability under applicable law (including GDPR-related requests where they apply). You can contact us using the details in this policy to exercise those rights or ask questions about retention.

We may collect personal information directly from you, from your use of the website, from communications you send to us, and from technologies used to operate and measure website performance.

We use personal information for legitimate business and operational purposes, including to respond to inquiries, provide requested information, operate and improve the website, maintain security, and support our services.

We may use cookies and similar technologies to understand website traffic, remember preferences, measure engagement, improve website performance, and help secure the website. Depending on your location, certain cookies may be subject to consent or browser-based controls.

You may be able to manage certain cookie preferences through your browser settings or any consent tools made available on the website.

We use the Meta Pixel and the Meta Conversions API (operated by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland) to measure the effectiveness of our advertising, optimize our marketing, and reach audiences likely to be interested in our accessibility audit services.

Data processed: IP address, browser user-agent, SHA-256-hashed email address, Meta cookies (_fbp, _fbc), the URL of the page viewed, and event parameters such as purchase value where applicable. Email addresses are hashed before transmission and are never sent in clear text.

Purpose: Conversion measurement, retargeting, and lookalike-audience creation on Meta platforms (Facebook, Instagram, WhatsApp, Messenger).

Legal basis:Consent under Art. 6(1) lit. a GDPR. Tracking occurs only when you have selected the “Marketing” category in our cookie consent banner.

Data transfer:Meta may transfer the data to the United States. Meta is certified under the EU–U.S. Data Privacy Framework. Despite this certification, transfers to the U.S. carry residual risk under the GDPR.

Retention:Up to 180 days for advertising attribution, in line with Meta’s default retention policy.

Your rights: You may withdraw your consent at any time by re-opening the cookie consent banner and turning off the Marketing category, or by clearing site data in your browser. You can also opt out of personalised advertising in your Meta account settings.

Joint controllership: For Pixel tracking on this website, we share joint controllership with Meta under Art. 26 GDPR. The joint-controller addendum is available at facebook.com/legal/controller_addendum.

We do not sell personal information. We may disclose information to service providers, vendors, hosting partners, analytics providers, or professional advisers where reasonably necessary to operate the website, provide services, comply with legal obligations, enforce our rights, or protect the security and integrity of our systems.

We retain personal information only for as long as reasonably necessary for the purposes described in this policy, including business operations, recordkeeping, security, dispute resolution, legal compliance, and enforcement needs.

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, disclosure, misuse, loss, or alteration. However, no transmission or storage method can be guaranteed to be completely secure.

Depending on the services used to host, secure, analyze, or support the website, personal information may be processed or stored in countries other than your own. Where relevant, we take reasonable steps intended to support compliance with applicable data protection requirements.

Our website may rely on third-party tools and service providers for hosting, analytics, communications, form handling, demo experiences, security, or other operational website functions. Those third parties may process information in accordance with their own policies and contractual terms.

Depending on your location and applicable law, you may have rights relating to access, correction, deletion, restriction, objection, or portability of certain personal information. You may also contact us with questions about how your information is handled.

This website is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided personal information through the website, please contact us so we can take appropriate steps.

We may update this Privacy Policy from time to time to reflect operational, legal, regulatory, or service-related changes. Any updates will be posted on this page with a revised effective date.

If you have questions about this Privacy Policy, our data practices, or your privacy rights, you may contact us at: